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SERVICES
Media Services

• M&A provides full service media programs including publication analysis of audited circulation, geographic distribution, qualified recipients, CPM, etc. combined with an evaluation of reader affinity.
  
  
• We can undertake an analysis of monthly competitor advertising activity, strategy and expenditures.
  
  
• As agency of record, we recommend the number of media vehicles (reach) and the number of exposures (frequency) required to achieve maximum advertising effectiveness.
  
  
• We analyze existing customer attitudes toward your products and services, and develop strategies to create favorable perceptions.
  
  
• Media Selection, Scheduling, Placement
  – Publication Media Analysis
  – Competitive Advertising Analysis
  – Media Reach & Frequency Analysis
  – Customer Knowledge Continuums